Founder-led sales can be challenging, as it requires expertise and charisma to sell a product or service. Potential customers may be skeptical of the founder's intentions. However, founder-led sales can also be rewarding, providing valuable feedback and insights to improve the product or service, building strong customer relationships, and leading to repeat business and positive recommendations. It's a powerful tool for business growth.

FunnelUp is a sales approach that helps businesses achieve their sales goals by breaking down the sales process into smaller steps. It enables founders to identify areas for improvement, ensures that no opportunities are missed, and provides insights into customer behavior. FunnelUp increases efficiency, effectiveness, revenue, and growth.